The requirements for success and the achievement of the planned goals, force companies and institutions to optimize the utilization of the employees, especially those who have acquired experience in their field of work within a specific work environment. In order to make sure the employees are continuously in high momentum and performance, the employees must be given sufficient rewards. This conceptual paper discusses on the employees performace and how it is influenced by rewards. In an occupational sector, rewards can be classified into two categories, which are intrinsic rewards and extrinsic rewards. Various literatures were studied and analyzed. The study found that most of employees performance, either positive or negative were influenced by the rewards they received.

The issue of marketing is a very important issue in order to reach the consumer market, but it needs a fundamental mechanism in term of service marketing. Therefore, more marketing elements need to be integrated into the marketing plans. This article discusses the relationship between service marketing mix and student satisfaction at Kolej Universiti Islam Antrabangsa Selangor (KUIS). There are many factors that affect student satisfaction at KUIS, which is the 7P. This study used a quantitative approach using questionnaires as tools to collect data. This study was applied to 322 male and female students studying in the third and fourth semesters. The results were analyzed using statistical methods, descriptive frequency ratio analysis, and deductive analysis, and the study found that the material evidence factor is the most positive factor affecting the level of satisfaction with KUIS. The price factor is the factor that negatively affects student satisfaction at KUIS. The results obtained helped in giving indications of the strengths and weaknesses of the marketing process. The results of the research were given to the college in order to benefit from the findings.

The issue of marketing is a very important issue in order to reach the consumer market, but it needs afundamental mechanism in term of service marketing. therefore, more marketing elements need to be integrated into the marketing plans. This article discusses the relationship between service marketing mix and student satisfaction at KolejuniversityIslam Antrabangsa Selangor (KUIS). There are many factors that affect student satisfaction at (KUIS), which is the 7p. This study used a quantitative approach using questionnaires as tools to collect data. This study was applied to 322 male and female students studying in the third and fourth semesters. The results were analyzed using statistical methods, descriptive frequency ratio analysis, and deductive analysis, and the study found that the material evidence factor is the most positive factor affecting the level of satisfaction with (KUIS). The price factor is the factor that negatively affects student satisfaction at KUIS. The results obtained helped in giving indications of the strengths and weaknesses of the marketing process. The results of the research were given to the college in order to benefit from the findings.