Publication:
Negotiation of Needs Towards Halal Talents Sustainability

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dc.contributor.authorNorhayati Rafida Abdul Rahimen_US
dc.contributor.authorIsmail Abdullahen_US
dc.contributor.authorNoor Azrina Yahyaen_US
dc.contributor.authorMuhammad Nizam Awangen_US
dc.contributor.authorSiti Zubaidah Muhammaden_US
dc.contributor.authorSafiyyah Ahmad Sabrien_US
dc.contributor.authorNorfaizah Nadhrah Ahmaden_US
dc.date.accessioned2024-05-29T02:28:29Z
dc.date.available2024-05-29T02:28:29Z
dc.date.issued2022
dc.date.submitted2023-2-7
dc.description.abstractPurpose – This study aims to identify the negotiation parameters of needs for Halal talents in Malaysia and proffer solutions on the sustainability of halal talents in Malaysia. Design/methodology/approach – A focus group discussion was performed among seven Halal talents from the industries of various schemes. Using the theory of inventive problem solving (TRIZ) analysis approach, a functional model, as well as causes and effect analysis, is generated by the participants. The model is translated into a contradiction matrix to obtain the necessary solutions in developing a sustainable framework for Halal Talents in Malaysia. Findings – The cause-and-effect analysis reveals that poor career path, lack of training and poor salary structure are experienced by the participants. Research limitations/implications – Having had vast categories of halal industries, this research focuses on nine schemes under halal certification JAKIM which excludes banking and tourism. Practical implications – It is suggested that the implementation of mutual benefits should be in place to enhance positivism among Halal talents in the near future.en_US
dc.identifier.doi10.1108/JIMA-11-2019-0245
dc.identifier.epage44
dc.identifier.issn1759-0833
dc.identifier.issue1
dc.identifier.spage20
dc.identifier.urihttps://www.emerald.com/insight/content/doi/10.1108/JIMA-11-2019-0245/full/html
dc.identifier.urihttps://www.scopus.com/record/display.uri?eid=2-s2.0-85097025378&origin=resultslist&sort=plf-f&src=s&sid=3f1868111a303d5a05d758a34d75371e&sot=b&sdt=b&s=TITLE-ABS-KEY%28Negotiation+Of+Needs+Towards+Halal+Talents+Sustainability%29&sl=151&sessionSearchId=3f1868111a303d5a05d758a34d75371e
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/10763
dc.identifier.volume13
dc.language.isoen_USen_US
dc.publisherEmerald Group Publishingen_US
dc.relation.ispartofJournal of Islamic Marketingen_US
dc.subjectSustainability, Needs, Negotiation, Halal, TRIZ, Talentsen_US
dc.titleNegotiation of Needs Towards Halal Talents Sustainabilityen_US
dc.typeArticleen_US
dspace.entity.typePublication

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