A Systematic Literature Review on the Impact of Advertising Analytics 2.0 on Marketers' Behavior and How it Has Evolved in The Field of Advertising

Date Issued
2024
Author(s)
Navanit Suparmaniam
Zetty Ain Kamaruzzaman
Cheng Jack Kie
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A Systematic Literature Review on the Impact of Advertising Analytics 2.0 on Marketers' Behavior and How it Has Evolved in The Field of Advertising.pdf

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16.5 KB

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Adobe PDF

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