Publication:
Agropreneurship Training Evaluation Model For Sustainable B 40 Rural Community In Malaysia

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dc.contributor.authorMastura Jaafar
dc.contributor.authorSumathi Jayabalan
dc.contributor.authorSuhaida Herni Suffarruddin
dc.date.accessioned2024-10-31T17:05:41Z
dc.date.available2024-10-31T17:05:41Z
dc.date.issued2024
dc.date.submitted2024-10-30
dc.descriptionMalaysian Journal of Consumer and Family Economics, Volume 32 Issue 1 Page (1–29)
dc.description.abstractEntrepreneurial training is one of the key elements that address poverty among the B40 (i.e., the lower-income group) in Malaysia. However, the results of accomplishing the introduced training program have not been proven empirically. This study aims to examine the effectiveness of agropreneur training in sustainable agropreneurship involvement in Malaysia. The four-level Kirkpatrick model and the self-regulation theory have been adopted in this study. A total of 200 respondents participated in a survey a year after the implementation of the program. The respondents perceived that the training program has been a success. The results showed a strong relationship between certain measures of reaction and learning regarding the respondents’ behaviour. More importantly, training has led to significant behavioural changes, which contributed to people’s continuous involvement in agropreneurship. The results have also shown that effective entrepreneurship training has created a significant, positive impact on rural agropreneur sustainability among the participants.
dc.identifier.citationMastura Jaafar, Sumathi Jayabalan & Suhaida Herni Suffarruddin (2024). Agropreneurship Training Evaluation Model for Sustainable B 40 Rural Community in Malaysia. Malaysian Journal of Consumer and Family Economics, 32(1), 1–29. https://doi.org/10.60016/majcafe.v32.01
dc.identifier.doi10.60016/majcafe.v32.01
dc.identifier.epage29
dc.identifier.issn1511-2802
dc.identifier.issue2024
dc.identifier.other2529-10
dc.identifier.spage1
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/24275
dc.identifier.urihttps://www.majcafe.com/wp-content/uploads/2024/04/Vol-32-2024-Paper-1.pdf
dc.identifier.volume32
dc.language.isoen_US
dc.publisherMalaysian Association of Consumer and Family Econo
dc.relation.ispartofMalaysian Journal of Consumer and Family Economics (MAJCAFE)
dc.relation.issn2948-4189
dc.relation.journalMalaysian Journal of Consumer and Family Economics (MAJCAFE)
dc.subjecttraining evaluation
dc.subjectentrepreneurship
dc.subjectsustainable agropreneurship
dc.subjectand agropreneur community training program
dc.titleAgropreneurship Training Evaluation Model For Sustainable B 40 Rural Community In Malaysia
dc.typetext::journal::journal article::research article
dspace.entity.typePublication
oaire.citation.endPage29
oaire.citation.issue1
oaire.citation.startPage1
oaire.citation.volume32
oairecerif.author.affiliation#PLACEHOLDER_PARENT_METADATA_VALUE#
oairecerif.author.affiliation#PLACEHOLDER_PARENT_METADATA_VALUE#
oairecerif.author.affiliationUniversiti Sains Islam Malaysia

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