Publication:
Who is tweeting on #PRU13?

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dc.citedby1
dc.contributor.affiliationsUniversiti Sains Islam Malaysia (USIM)
dc.contributor.authorKasmani M.F.en_US
dc.contributor.authorSabran R.en_US
dc.contributor.authorRamle N.A.en_US
dc.date.accessioned2024-05-28T08:34:10Z
dc.date.available2024-05-28T08:34:10Z
dc.date.issued2014
dc.description.abstractThe popular microblogging platform known as Twitter has become a legitimate and frequently used communication channel in the Malaysian political arena. While the 2008 Malaysian general election was notable for the use of social media by the opposition parties during their campaigns, the 2013 general election saw a level playing field in which the Barisan Nasional coalition had quickly caught up in its use of social media. This study draws on a content analysis of election-related Twitter messages collected under the #pru13 hashtag to describe the key patterns of activity and the thematic foci of the election's coverage on this particular social media site. The dataset is collected from Twitter's public timeline from May 1to May 6, 2013. What emerged from this analysis is there are evidently intensified and amplified campaign messages polluting the #pru13 hastag from accounts that are questionable in their origin. This study adds to the literature that has questioned the predictive power of social media in an election.en_US
dc.description.natureFinalen_US
dc.identifier.doi10.5539/ass.v10n18p144
dc.identifier.epage157
dc.identifier.issn19112017
dc.identifier.issue18
dc.identifier.scopus2-s2.0-84906775237
dc.identifier.spage144
dc.identifier.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-84906775237&doi=10.5539%2fass.v10n18p144&partnerID=40&md5=35ab48d2ab7d6096b1e0f60cbdff93ae
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/9082
dc.identifier.volume10
dc.languageEnglish
dc.language.isoen_USen_US
dc.publisherCanadian Center of Science and Educationen_US
dc.relation.ispartofOpen Accessen_US
dc.relation.ispartofAsian Social Science
dc.sourceScopus
dc.subjectElectionen_US
dc.subjectMalaysiaen_US
dc.subjectNew mediaen_US
dc.subjectPolitical communicationen_US
dc.subjectSocial mediaen_US
dc.subjectTwitteren_US
dc.titleWho is tweeting on #PRU13?en_US
dc.title.alternativeAsian Soc. Sci.en_US
dc.typeArticleen_US
dspace.entity.typePublication

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