Audience opinion towards morning show in RCTI TV station : A case of seputar Indonesia pagi

This study is a public opinion of viewers on the morning show called "Seputar Indonesia Pagi" in RCTI TV station. This public opinion study used 300 respondents in South Jakarta. A random sample was used in selecting the respondents. The results showed "Seputar Indonesia Pagi" was still a favored by viewers. The study also showed a significant weaknesses where by "Seputar Indonesia Pagi" allocate a lot of
time on advertisement. However, the viewers were still interested in watching Seputar Indonesia Pagi" because of latest information. The third result, indicated as viewers still select "Seputar Indonesia Pagi" because of their complete website as compared to website on other TV station. On the whole, viewers in Indonesia are still preferred "Seputar Indonesia Pagi".