Publication:
Phenomenological Study of Shariah-Compliant Films as Da'wah Medium

dc.contributor.authorRosmawati Mohamad Rasiten_US
dc.contributor.authorNur Hazriani Razalien_US
dc.date.accessioned2024-05-30T02:28:20Z
dc.date.available2024-05-30T02:28:20Z
dc.date.issued2018
dc.description.abstractThe discussion of Shariah compliance in film provides the opportunity for the delivery of the message of da’wah (Islamic evangelism) through filmart. Nevertheless, the term sharia compliance in the film field is a newly discussed matter compared to sharia compliance in the banking system. Therefore, this study aims to analyze film audience’s perception towards the concept of sharia compliance. This study also examined the role of sharia compliance film as the medium of da’wah. It employed the phenomenology design that involved sampling with the aims to obtain study respondents. The 10 samples were UKM undergraduate and postgraduate Muslim students who like watching Malay films. The data were collected via focussed group discussion. This study employed constant comparative analysis in comparing data that convey meaning in answering the questions and objectives of the study. The findings showed that from the audience’s perception regarding sharia compliance, there were two categories of audience, which are negotiated reading and oppositional reading in interpreting meaning. The findings stated the respondents’ perception regarding the concept of sharia compliance that was discussed - ‘’Actions in film, socializing limit...the acting should preserve them but not too stiff...for example the scene where husband and wife sleeping together on a bed should be avoided. Frankly, the absent of such scene does not flaw the film.’’ The findings also found that the respondents agreed with the role of sharia compliance film as the medium of da’wah. It is hoped that this study contributes clarity to filmmakers regarding the concept of sharia compliance that could take center stage in da’wah film in Malaysiaen_US
dc.identifier.epage11
dc.identifier.issn1675-5936
dc.identifier.spage1
dc.identifier.urihttp://uijournal.usim.edu.my/index.php/uij/article/view/15
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/16144
dc.identifier.volume23
dc.languageEnglish
dc.language.isoen_USen_US
dc.publisherUniversiti Sains Islam Malaysiaen_US
dc.relation.ispartofUlum Islamiyyahen_US
dc.sourceOpen Journal Systems
dc.subjectPhenomenologicalen_US
dc.subjectShariah-complianten_US
dc.subjectfilmen_US
dc.subjectDa'wahen_US
dc.subjectmediumen_US
dc.titlePhenomenological Study of Shariah-Compliant Films as Da'wah Mediumen_US
dc.typeArticleen_US
dspace.entity.typePublication

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