Publication:
Exploring The Motive Of Muslim Consumers' Intention Toward Goats' Milk Purchasing In Malaysia: A Focus Group Interview

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dc.contributor.authorAimi Fadzirul Kamarubahrinen_US
dc.contributor.authorAsmaddy Harisen_US
dc.contributor.authorSyadiyah Abdul Shukoren_US
dc.contributor.authorJamal Abdul Nassir Shaarien_US
dc.date.accessioned2024-05-28T03:28:55Z
dc.date.available2024-05-28T03:28:55Z
dc.date.issued2019
dc.date.submitted21/2/2020
dc.descriptionVolume :10 No:1en_US
dc.description.abstractThis study aims to conceptualize the motive of Muslim consumers’ intention toward goat’s milk purchasing in Malaysia. Two focus group discussion sessions involving 10 existing Muslim consumers’ who are purchased goat’s milk were conducted. Preliminary findings from this qualitative study showed that health and price played a significant role in Muslim consumers’ intention toward purchasing goat’s milk. Other three motives of Muslim consumers’ intention toward purchasing goat’s milk is taste, religiosity and nutritious. Recommendation for future studies is provided at the end of the paper.en_US
dc.identifier.doihttps://doi.org/10.18326/muqtasid.v10i1.30-39
dc.identifier.epage39
dc.identifier.issn2087-7013
dc.identifier.issue1
dc.identifier.spage30
dc.identifier.urihttps://muqtasid.iainsalatiga.ac.id/index.php/muqtasid/article/view/2616
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/4386
dc.identifier.volume10
dc.language.isoen_USen_US
dc.publisherFaculty of Islamic Economics and Business, IAIN Salatigaen_US
dc.relation.ispartofMuqtasid: Jurnal Ekonomi dan Perbankan Syariahen_US
dc.subjectgoat’s milk; motives; intention; focus group discussionen_US
dc.titleExploring The Motive Of Muslim Consumers' Intention Toward Goats' Milk Purchasing In Malaysia: A Focus Group Interviewen_US
dc.typeArticleen_US
dspace.entity.typePublication

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