Publication:
A Thematic Analysis of the First-Time Users of E-Money Transactions

dc.contributor.authorNassar Nordinen_US
dc.contributor.authorSyahidawati Hj. Shahwanen_US
dc.contributor.authorNorhazlina Ibrahimen_US
dc.contributor.authorNurulbahiah Awangen_US
dc.date.accessioned2024-05-28T06:48:30Z
dc.date.available2024-05-28T06:48:30Z
dc.date.issued2023
dc.date.submitted2024-2-9
dc.descriptionInternational Journal of Business and Technology Management Volume 5 No.4 Page (190-200)en_US
dc.description.abstractPrevious research has extensively examined the utilization of e-money payment systems in Malaysia, yet there remains a dearth of knowledge regarding the initial adoption phase experienced by first-time users of these digital transactions. This study attempts to identify the underlying factors that compel individuals to embrace e-money transactions for the first time. Employing a structured interview guide, a primary data was gathered, leveraging the insights of e-money professionals who also happen to be the users. The primary data collection method employed was semi-structured interviews. Furthermore, the in-depth thematic analysis analysis was conducted through Computer Assisted Qualitative Data Analysis Software (CAQDAS), specifically Atlas.ti version 22.The findings reveal a comprehensive array of eleven distinct factors that influence the initial adoption of e-money, categorized into intrinsic and extrinsic factors. The research fills significant research gap in the current body of literature by offering insights from experts who have firsthand experience with the crucial process of adopting e-money.en_US
dc.identifier.citationNORDIN, Nassar et al. A Thematic Analysis of the First-Time Users of E-Money Transactions. International Journal of Business and Technology Management, [S.l.], v. 5, n. 4, p. 190-200, dec. 2023. ISSN 2682-7646. Available at: <https://myjms.mohe.gov.my/index.php/ijbtm/article/view/24505>.en_US
dc.identifier.doi10.55057/ijbtm.2023.5.4.18
dc.identifier.epage200
dc.identifier.issn2682-7646
dc.identifier.issue4
dc.identifier.spage190
dc.identifier.urihttps://myjms.mohe.gov.my/index.php/ijbtm/article/view/24505/13918
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/7793
dc.identifier.volume5
dc.language.isoen_USen_US
dc.publisherAsian Scholars Networken_US
dc.relation.ispartofInternational Journal of Business and Technology Managementen_US
dc.subjectE-money, first-time users, transaction process, consumer protectionen_US
dc.titleA Thematic Analysis of the First-Time Users of E-Money Transactionsen_US
dc.typeArticleen_US
dspace.entity.typePublication

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