”Find Our Way Back”: Halal Integrity Towards Sustainable Tourism In Islamic Science Paradigm

“Without the integrity, halal world would be tarnished”. In Islam, the values-based principles instilled on the character and beliefs as the acting is all accountable in a holistic approach. However, concerns have been aroused on the individuality awareness towards sustainable tourism, in particularly, the role of khalifah in sustain the excess of the study on such matter. This study uses qualitative approaches and content analysis to identify new themes in the halal integrity issue. The outcomes determined four major components which can be affecting halal integrity towards sustainable tourism such as responsibility, trust, morality, and ethics. The accomplishment of this research makes a significant contribution to the sustainable tourism by highlighting the importance of halal integrity and concentrating on global challenges that should be supported by Islamic values.