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Doing Emotional Labour in the Fourth Industrial Revolution (4IR): Is Religious Television a Humanised Workplace?

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dc.FundingDetailsMinistry of Higher Education and Scientific Research,�MHE&SR
dc.FundingDetailsACKNOWLEDGEMENT This article is part of a research project supported by the Malaysian Ministry of Higher Education Fundamental Research Grant nos. USIM/FRGS/FKP/32/50916.
dc.contributor.affiliationsFaculty of Leadership and Management
dc.contributor.affiliationsUniversiti Sains Islam Malaysia (USIM)
dc.contributor.authorKarim N.K.A.en_US
dc.date.accessioned2024-05-28T08:27:13Z
dc.date.available2024-05-28T08:27:13Z
dc.date.issued2019
dc.description.abstractThis article examines the quality of work life in Islam-based television by focusing on the emotional wellbeing of television production workers. It identifies the extent of religious television a humanised workplace at the turn of the Fourth Industrial Revolution (4IR). The study draws upon literature from media sociology and cultural studies approaches to creative labour in two folds by addressing the implications of 4IR for 1) human (television production workers), including such concepts as human emotional and spiritual intelligence, and emotional labour, and 2) for the quality of work life in television production, through the discourses of human-robot interaction (HRI) and humanised workplace. The analyses of an ethnographic data gathered from television stations in London and Kuala Lumpur indicate that television production work demands a different degree of emotional labour, depending on their professional roles, tasks, and the genre that they produced. The study concludes that doing emotional labour in the 4IR requires television production workers to renegotiate their professional roles not only with other humans, but also with robots/machines as robots/machines have increasingly taken over their production tasks. Such forms of negotiation and the rise of robots/machines resulting from the 4IR do affect the quality of work life in religious television.
dc.description.natureFinal
dc.identifier.doi10.17576/JKMJC-2019-3502-23
dc.identifier.epage392
dc.identifier.isbn2289-1528
dc.identifier.issn2289151X
dc.identifier.issue2
dc.identifier.scopus2-s2.0-85069859973
dc.identifier.scopusWOS:000475942200023
dc.identifier.spage375
dc.identifier.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85069859973&doi=10.17576%2fJKMJC-2019-3502-23&partnerID=40&md5=3483df1cd10cdd9e05a61da1a0ff46e5
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/8785
dc.identifier.volume35
dc.languageEnglish
dc.language.isoen_USen_US
dc.publisherUniversiti Kebangsaan Malaysia Pressen_US
dc.relation.ispartofJurnal Komunikasi-Malaysian Journal Of Communication
dc.sourceScopus
dc.sourcetitleJurnal Komunikasi: Malaysian Journal of Communication
dc.subjectEmotional labour
dc.subjectHuman-robot interactions
dc.subjectReligion
dc.subjectTelevision
dc.subjectThe fourth industrial revolution (4IR)
dc.titleDoing Emotional Labour in the Fourth Industrial Revolution (4IR): Is Religious Television a Humanised Workplace?en_US
dc.title.alternativeJurnal Komunikasi Malays. J. Commun.en_US
dc.typeArticleen_US
dspace.entity.typePublication

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