Publication:
The Perception Of Success In The Halal Market: Developing A Halal Entrepreneurship Success Scale

dc.contributor.authorMohamed Salaheldeenen_US
dc.contributor.authorMohamed Battouren_US
dc.contributor.authorMuhamad Azrin Nazrien_US
dc.contributor.authorUmmi Salwa Ahmad Bustamamen_US
dc.contributor.authorAzreen Jihan Che Mohd Hashimen_US
dc.date.accessioned2024-05-29T02:09:51Z
dc.date.available2024-05-29T02:09:51Z
dc.date.issued2022
dc.date.submitted2022-1-25
dc.description.abstractPurpose – The purpose of this paper is to examine how Halal entrepreneurs perceive success and accordingly develop a novel scale to measure Halal entrepreneurship success. Design/methodology/approach – A sequential mixed methodology was used to develop the Halal entrepreneurship success scale (HESS). The qualitative phase began with a literature review to gain insights into (Halal) entrepreneurship success and identify gaps. Ten respondents were then interviewed to understand how they perceive success. The scale items were then generated based on insights from the literature and the interview findings. The quantitative phase was carried out in two cycles. In the first cycle, a questionnaire was developed and pilot data were collected from a representative sample of 100 respondents. In the second cycle, the revised scale was tested on 300 respondents to confirm its final items and dimensions. Exploratory factor analysis and confirmatory factor analysis were used in the quantitative phase. Findings – The final HESS scale contains 24 items divided into four dimensions: Islamic success (seven items), economic success (six items), social success (five items) and environmental success (six items). Originality/value – This scale is perhaps the first to measure entrepreneurial success in its association with religion. It is expected to be a useful contribution to entrepreneurship theory and the Halal industry. The paper presents a foundation for future works on how to define the measures of success of Halal entrepreneurs.en_US
dc.identifier.citationSalaheldeen, M., Battour, M., Nazri, M.A., Ahmad Bustamam, U.S. and Hashim, A.J.C.M. (2022), "The perception of success in the halal market: developing a halal entrepreneurship success scale", Journal of Islamic Marketing, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/JIMA-10-2021-0341en_US
dc.identifier.doi10.1108/JIMA-10-2021-0341
dc.identifier.epage27
dc.identifier.issn1759-0833
dc.identifier.issue1
dc.identifier.spage1
dc.identifier.urihttps://www.emerald.com/insight/content/doi/10.1108/JIMA-10-2021-0341/full/html
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/10474
dc.identifier.volume13
dc.language.isoen_USen_US
dc.publisherEmerald Publishing Limited.en_US
dc.relation.ispartofJournal Of Islamic Marketingen_US
dc.subjectHalal Market, Scale development, Halal entrepreneurship successen_US
dc.titleThe Perception Of Success In The Halal Market: Developing A Halal Entrepreneurship Success Scaleen_US
dc.typeArticleen_US
dspace.entity.typePublication

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