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Get to Know Public Relations Practitioners and Their Way Before and During Covid-19
Journal
Journal of Contemporary Islamic Communication and Media
Date Issued
2021-06
Author(s)
Abdul Rauf Ridzuan
Siti Sarah Jamil
Syed Haikal Arid Syed Johan
Noraini Adilla Mohd Diah
Fatin Nur Alaina Mohd Sobri
DOI
10.33102/jcicom.vol1no1.6
Abstract
Since 2020, the widespread of a virus named Covid-19 or more commonly known as Corona, has been happening and has caused manydisturbances inpeoples’ lives. Of course, this is also applicable to people who are working. It affectsmanyworking peopleas they now have to face the Movement Control Order (MCO). The MCO restricts people from moving to places as it is trying to avoid gatheringpeople that could potentially spread the virus even faster. Since we are researchingPublic Relations Practitioners, we are trying to see how this pandemic will affect howthey work during the pandemic. We theorize that there was a significant change in the way Public Practitioners work before and during Covid-19. Therefore, we have interviewed many Public Relations practitionersto see if what we theorize was true. We posemultiple questions about how this pandemic has affected their work as public relations practitioners. We theorize thatthe MCO especially has left a significant impact in their career as the MCO would restrict things such as moving around from place to placeto meet clients. Standard of Procedures was also established to combat the Covid-19 pandemic, and its content forbids a gathering of people. People need to commit tosocial distancing as well as there needs to be a set amount of people allowed in one confined place. Because of all of this, we theorize that Public Relations practitioners are now learning to conduct meetings with clients and other employees virtually. Whether through Skype, Google Meet,or Zoom, all of those factors mayresult in them having to reschedule their whole plan for the year.
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Get to Know Public Relations Practitioners and Their Way Before and During Covid-19.pdf
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