Publication:
What Matters To Travel Bloggers Before The Trip? The Malaysian Travel Blogger And Tourist Perspective

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dc.contributor.authorN Alia Fahada W Ab Rahmanen_US
dc.contributor.authorMonizaihasra Mohameden_US
dc.contributor.authorFarizah Sulongen_US
dc.contributor.authorMohd Roslan Rosnonen_US
dc.contributor.authorAzreen Jihan Che Mohd Hashimen_US
dc.date.accessioned2024-05-28T06:09:21Z
dc.date.available2024-05-28T06:09:21Z
dc.date.issued2020
dc.date.submitted22/1/2020
dc.descriptionRahman, N. A. F. W. A., Mohamed, M., Sulong, F., Rosnon, M. R., & Hashim, A. J. C. M. (2019). What Matters to Travel Bloggers before the Trip? The Malaysian Travel Blogger and Tourist Perspective. International Journal of Academic Research in Business and Social Sciences, 9(12), 770–790en_US
dc.description.abstractSocial media, particularly travel blog are increasingly relevant in tourism practices affecting destination and business. With the growth of internet-based social media technologies, tourists are able to communicate, interact and establish relationship with destinations, business and other tourists. Pre-visit stage of tourist experience involves activities that focussed on travel planning, in which travel blogs is considered as a rich sources of travel information. Through interviewing 19 travel bloggers, this study aims to understand travel bloggers behaviour and strategies at the pre-visit stage of tourist experience. The findings show that, travel bloggers engage with travel blogs with different behaviour which influenced by different motivations. It is also highlighted that interaction in blogosphere serves an important role in influencing travel bloggers engagement with travel blogs before the travel. The implication of the study and suggestion for future research are explained. Keywords: Travel Blog, Blogging Motivation, Blog Engagement, Pre-Trip, Qualitativeen_US
dc.identifier.doi10.6007/IJARBSS/v9-i12/6793
dc.identifier.epage790
dc.identifier.issn2222-6990
dc.identifier.issue12
dc.identifier.other2127-11
dc.identifier.spage770
dc.identifier.urihttps://hrmars.com/index.php/papers/detail/IJARBSS/6793
dc.identifier.urihttps://oarep.usim.edu.my/handle/123456789/7110
dc.identifier.volume9
dc.language.isoenen_US
dc.publisherHuman Resource Management Academic Research Societyen_US
dc.relation.ispartofInternational Journal of Academic Research in Business and Social Sciencesen_US
dc.subjectTravel Blog,en_US
dc.subjectBlogging Motivation,en_US
dc.subjectBlog Engagement,en_US
dc.subjectPre-Trip,en_US
dc.subjectQualitativeen_US
dc.titleWhat Matters To Travel Bloggers Before The Trip? The Malaysian Travel Blogger And Tourist Perspectiveen_US
dc.typeArticleen_US
dspace.entity.typePublication

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