Use Of Zakat Logo In Optimizing Corporate Zakat Collection In Malaysia Towards Shared Prosperity Vision 2030

Shared Prosperity Vision 2030 (WKB 2030) sets out several key objectives including addressing the economic gap between communities. It is to improve the living standards of the community, especially the poor asnaf. One of the proactive efforts made by the Zakat Institution in the state of Kedah is to introduce the zakat logo. This logo is awarded to corporate companies that pay zakat. It aims to optimize the collection rate of corporate zakat so that more zakat is distributed. Therefore, this article aims to discuss the concept of the use of zakat logo in Malaysia besides studying the use of zakat logo introduced by the Lembaga Zakat Negeri Kedah (LZNK) and Pusat Pungutan Zakat Majlis Agama Islam Wilayah Persekutuan (PPZ MAIWP). This qualitative study uses documentation and interview methods in the data collection process. The results of the study found that the provision of zakat logo to corporate companies has the potential to increase zakat collection. Further studies on the law to coordinate the procedure for the use of zakat logos throughout Malaysia can be conducted in the interest of zakat institutions, zakat payers and asnaf towards achieving the objectives of Shared Prosperity Vision 2030.