Hanim MisbahFuadah JohariFauzias Mat NorSyahidawati Hj. ShahwanZurina ShafiiAzuan AhmadHasnah Hj HaronAmir ShaharudinMuhammad Mohamad Yusoff2024-05-282024-05-282021-12-042022-2-14MISBAH, Hanim et al. ADAPTATION FROM PROSUMERISM IDEA IN CONCEPTUALIZING THE BENEFIDONORS CONCEPT. International Journal of Business and Economy, [S.l.], v. 3, n. 4, p. 200-207, dec. 2021. ISSN 2682-8359.2682-83592433-8https://myjms.mohe.gov.my/index.php/ijbec/article/view/16716https://oarep.usim.edu.my/handle/123456789/5226This is a conceptual article that includes an examination of a literature review on waqf from 2011 to 2021. According to the findings, "Use More" can occur among beneficiaries for various types of waqf and different types of beneficiaries. Donors' characteristics, as well as internal and external aspects of incentive, all contribute to the phrase "donate more." "Share more" refers to information exchange between three parties: the waqf manager/mutawalli, donors, and recipients. Waqf Prosumers encourage donors, in which the same person plays all three roles of Beneficiaries, Donors, and Volunteers in order to disseminate information. The Benefidonor Concept is dependent on the interactions between the three parties. The three parties share common interests in cultivating the quality of growth and change, as evidenced by their same points of view on 'Use more, donate more, and share more.' Furthermore, we discovered that in order for the donor to repeat, accountability and reporting are critical.enWaqf, Benefidonors, Prosumerism, Islamic MarketingArticle20020734