Mohammad Noorizzuddin Bin NoohSyadiah Abdul ShukorKhairilFaizal KhairiMuhammad Ridhwan Ab AzizMahdhir Bin AbdullahRabi'atul 'Adawiyah binti Rashiddi2024-05-272024-05-272014--2052-6164https://oarep.usim.edu.my/handle/123456789/3812International journal of Science Commerce and Humanities Volume No 2 No 3 April 2014Advertising is one of marketing tools to promote products and services as well as to increase reputation and image used by the company. In recent years, there are many ways of advertising to attract customer’s attention including through billboard, television, radio, newspapers and latest trends of advertising is through Internet by using social website. It is such the best medium to promote product as these days are people more busy in daily life, hang with the latest gadgets and need advanced information. Advertising became more synonyms with the people as soon as after any product or services being introduced to the public. However, a lot of advertising brings worried by some of people that concerns towards inappropriate advertising show to the public and seen by all level of ages including children, teenagers, adults and old folks. Because of this concern, the issues raised up in questioning the inappropriate advertising may bring destructive thoughts to the next generation compared from the past (before the existence of Internet) and the present in Malaysia. This article will discuss the growth of Malaysian Advertising Industry and relevant legislation i.e. Advertising Practices Malaysian Code and its applicability to Islamic advertising.en-USAdvertising,Malaysia,Malaysian advertising industry,legislation,Islamic advertisingArticle21121723