The purpose of this study is to determine the ethics of new media in relation to Islamic fundamental by put the focal point on concepts of ethics in both Eastern (Islam) and Western fundamental; identify the issues of ethical in new media and explanation from Islamic fundamental by means to uphold the noble Quran as well as Hadith of the Prophet (peace be upon him); and suggestions to address Islamic ethical guidelines on utilization of new media. Harnessing library research, correspondingly, this study tender of that major ethical issues such as privacy, digital intellectual property (IP) and information security becomes champion in addressing globalized new media. This study proclaims of that ethics in relation to new media should be vision from the Islamic over and above the Western lens. In the long run, this paper invites of that the new media users to be mindful on the addressee's understanding in stimulating of the entire Muslims world.

Whether targeting the public or the media especially journalist or editors, websites exist to ensure the information is available for people to access based on few criteria. This paper intends to explore the utilization of webpage in conveying Public Relation (PR) communication between Islamic higher learning institutions. Qualitative content analysis method was used to compare the differences in PR perspective between Universiti Sains Islam Malaysia (USIM), Univeristi Islam Antarabangsa Malaysia (UIAM) and Kolej Universiti Islam Antarabangsa Selangor (KUIS) websites. The findings of this study indicated that the webpages analyzed were relatively interactive in nature and that they are focusing on the important PR elements and strategies. In conclusion, more often than not, the three websites analyzed consider the PR aspects of the design and taking into account the nature of the web community who wants fast and usable information that can educate rather than told.