The stand of the Yemeni government and its failure to address the consequences of the 1994 Yemeni civil war in the south parts for many years made strongly the fractions of the southern movement/ Al-Harak Al-Janubbiy to call for secession and to restore the former South of Yemen, and moved from peaceful means to the armed struggle. By using framing as the theoretical framework of this study, the content of Yemeni newspapers was analyzed as the research method. Four newspapers were selected, one official, two opposition, and one independent newspaper. The four papers represented different political orientations. Conflict made the most prominent frame across the four newspapers in reporting on the southern movement. The representation of the southern cause expressed the future of the Yemeni national unity by putting it in either frame changing the political system or getting back to zero point when each part may retain its former state.

The number of relapsing addicts is increasingly worrying from year to year. This study was conducted to examine at the relationship between defense mechanisms and the level of readiness to change in relapsing addicts. Although the drug addicts have been treated at the treatment center, however, repeated cases of drug addicts still occur. Six research questions were developed to see how far the variables consisting of defense mechanisms could correlate with readiness to change among addicts who were undergoing treatment. This study was carried out involving 125 addicts in two separate treatment centers in Melaka and Selangor. The selected sample were addicts who have undergone a relapse phase at least once in drug addiction. Statistical data analysis using Statistical Packages for Social Sciences 20 (SPSS-20) were used to analyze the data. Statistical descriptive is used to view the results of demographic data constructed. T-test and ANOVA are used to see the relationship between the variables. The regression analysis is used to predict the defense mechanisms with the stage of readiness to change among relapsing addicts. The results showed that the defense mechanism had a significant relationship to the stage of readiness to change among samples. The results of this study provide information on treatment services in the drug rehabilitation to improve the treatment method appropriately to the drug addicts in preventing relapse.

Youth life depends on diversity of urban socio-ecological support in their environment to achieve a healthy life. Thus, the study aims to determine the level of diversity of urban social ecological support among multiethnic youth in urban areas. This study used stratified random sampling involving 2400 multi-ethnic youths living in six Kuala Lumpur City zones. Data were obtained using questionnaire as research instrument. A pilot study that was conducted on 203 youths showed that all items had high reliability with a Cronbach Alpha value of 0.8 and were suitable to be used in the actual study. The study data were analyzed using descriptive analysis involving mean, standard deviation and percentages. The findings show that the overall level of social support for youth survival in Kuala Lumpur are at a high level (mean 3.821). In term of the majority, 65.4% of the respondents indicated that social ecology support was high, while 33.6% stated social support was moderate and only 1.0% indicated low social ecological support level. Among the aspects studied in social support are family support, virtual platform support and local community support while the level of institutional support is moderate. Results from this study may help in giving the input to various parties such as the Local Council, the Ministry of Youth and related NGOs in making plans either physically or socio-economically which will affect the youth development in the city.

The rapid diffusion of social media applications is ushering in new possibilities for non-profit organisations to communicate with and engage the public. Social media can be a means of participation and engagement. In particular, it involves the delivery of information through social media that is directed to encourage public participation and engagement by providing comments, responses, and input to government agencies. Instagram, a mobile photo (and video) capturing and sharing service, has quickly emerged as a new medium in the spotlight in recent years. In this study, the researchers analysed the level of citizen engagement with Malaysia government ministries practices and calculated the engagement rate of each ministry on Instagram. This research was conducted for a period of one year which is from 1st January until 31st December 2020 through the formula of the Engagement Rate measurement. The data showed 21 accounts from 27 ministry Instagram accounts received a low Engagement Rate quality, which means 77.78% of ministry Instagram accounts had not been able to optimise their Instagram accounts to get engagement from their followers. Moreover, Engagement Rate is a very important measure for knowing Instagram optimisation. By knowing the Engagement Rate, we will find out how much influence the account has on followers.

In today's world, communication channels are important elements of administration activity in the organization. They provide abilities of power and control to superiors as well as satisfaction and performance to subordinates. This has always been connected with leadership management and its performance. Organization and communication cannot be separated into parties because there is no organization without communication as well as no communication without organization and both supplement each other when communication channels usually serve as an utilization elements to encourage organizational effectiveness and productivity. This conceptual study aims to highlight the importance of communication channels in management communication and and their role in organizational planning and strategy. The communication channels have significant effect in communication system and practice of the company's leaders to move the organization forward. Communication is the dynamic connection among top management, co-workers and employees. These communication tools also bring about a sense of satisfaction and friendship between managers and employees as key factor of the company and help sustain the drive for the successful achievement of long term quality goals.

Media relations resources are important aspects in communication strategy to channel information of an organisation to the mass media. The practice of media relations on the other hand is important and necessitated by an editor practitioner of a media organisation to get information from the organisation but at the same time must be managed by experienced, skilled and professional public relations practitioner. In order to put that into realisation, it is crucial for public relations practitioner to build an effective relationship with media organisation editors. This article focuses on the importance of delivery method of media relations resources from the media organisation editor's perspective in Malaysia. The method of in-depth interview was implemented to analyse the opinions of all editors from media organisations on the practice of delivering resources to them. A number of 10 print and electronic media organisation editors were interviewed for data collection purpose. Analyses showed that all media organisation editors agreed that the practice of media relations in this country along with the suggestions are crucial in the effort to help increase the effectiveness of dissemination in this country. All the editors gave positive opinions on delivert method of resources to media organisations. The respondents also provided various interesting views that can probably be made into practise for all public relations practitioners in the country.

Internet, media sosial dan perhubungan awam memainkan peranan penting didalam organisasi pada masa ini. Kertas seminar ini menghuraikan peranan internet, media sosial dan perhubungan awam pada masa kini dimana kita tidak dapat lari dari mengadaptasikan teknologi media sosial didalam kehidupan seharian kita. Selain itu ia mendedahkan juga strategi perhubungan awam di Malaysia didalam menangani isu-isu perhubungan awam dan internet di Malaysia secara amnya. Selain itu ia juga kertas ini juga memperlihatkan faedah dan kategori media sosial didalam Perhubungan awam dan juga cabaran-cabaran perhubungan awam dalam media sosial.

This research examines the employment status of fresh graduates from the Department of Media Studies, UM. It identifies their marketability and qualities in terms of their attitute, knowledge and skills. The survey findings show that the rate of employment is high among the graduates and there is no significant difference between races and between genders. However, there are differences in other areas.

Imam Shafie, the founder of Mazhad Shafi e used various methods of communications in his attempt to spread Islam throughout the Arabs world and Asia, until it reach Malaysia. His noble personel nature has helped him to become a good communicator, and thus helped infl uencing people to embrace Islam. In spreading the teachings of Islam, Imam Shafi e employed various communications skill such as verbal (vocal) and written (nonvocal) communications as well as excellent interpersonal methods, and these have impressive impact on the expression of Islam. As a good communicator, he also provided valuable information and guidence, and used his persuasion skills to attract people toward embracing and praticing Islam.

Communication becomes a crucial element in human daily lives and activities. Same goes for organization in which communication is used to lead them disseminate information and establish relationship through communication. In communication, leading organization and public are two things that complementary to each other. Hence of different medium of communication, there are several elements to encounter in the development of website. Apart from that, by leading creativity through website, it also helps organization engaging with audiences 'perception align with organization objectives. This paper gives public relation views of how an organization may maximize the use of website in term of branding, providing smooth and clear navigation for audience and well as implementing the skills of online persuasion and its process that help to control and monitor the acceptance and perception of public. As a result, this could lead to the formation organization reputation. Another aim of this paper is to highlight the concept of leading aspects in creative way to disseminate information to the public. Thus, public relations practitioners should consider the concept to develop their organization websites.

The Internet has become a crucial part of Malaysia and Indonesian people's lives today. The variety of social media in it can be one of the best references for publishing various information. The internet as a public space that can be accessed by many people requires accurate and unique information. Majlis Bandaraya Seremban (MBS) has its local content style. At the same time the Bandung city government; through the Regional Work Unit (SKPD)) chose to apply a unique local content using Sundanese and Sundanese idioms in the Instagram account to convey information. A variety of information and work programs are campaigned and can be well-accepted by the public. This research uses the descriptive method to describe and analyze Instagram account management, information selection. This research consideration of using local content and its impact on the city of Seremban and Bandung. The subjects of this study are the staff and leaders of Majlis Bandaraya Seremban and Bandung Regional Government Work Unit (SKPD), especially those who handle the Instagram accounts. Communication messages related to the current situation in Seremban and Bandung can be conveyed more quickly, and well-understood by people in Seremban Bandung and everyone should do it, especially the Majlis Bandaraya Seremban, and Bandung City Government as a source of information. Being smart in using digital media, thus, is the key to the success of public communication strategy applied by Majlis Bandaraya Seremban and Bandung Government to the citizens of Seremban and Bandung in the hope that there will be good communication between them; communication that supports each other, reciprocity, and mutual benefit. The results of the study show that local content presented on Instagram can attract the attention of the community and facilitate the delivery of information to the public.

As has been developed communication technology from tradition to new communication channels that support organizational communication became more affective on the field, the question of how managers and employees are perceived richness communication channels. This study aims to examine most used communication channels among seven communication channels namely: face-to-face, addressed document, mobile telephone, fixed line telephone, SMS, E-mails, and Facebook based on organization’s culture awareness competency. The findings showed that most used communication channel was addressed documents; telephones (landline and mobile) are also favored. However, other means of communication (E-mails, face-to-face, SMS and Facebook) as well are useful but in different level of useful. The results also showed that there is negative relationship between the organization’s culture awareness competency and the level of effectiveness of communication channels. Keywords: Organization’s culture awareness competency; Media richness; Communication channels

With the emergence and advances of the Internet technology, the traditional media such as newspapers have to reassess their role in the Internet age. Not only newspapers have to compete with each other locally, but also with foreign newspapers from all over the world and other information providers choosing to deliver news on their websites. This paper presents the findings of an initial study on the changing trends of newspaper distribution in Malaysia. It examines the trends and outlook of selected traditional and online newspapers using data from various secondary resources from the years 2001-2007. The study also looked at some of the possible challenges facing online newspaper by conducting an interview with the Editor, Online Services from Utusan Melayu (M) Bhd. From the study, it was found that the availability of online newspaper does not affect the readership of print newspaper although there is a declining trend. What can be concluded is that online newspaper does not substitute the role of print newspaper. In fact newspaper companies that have their news on the Internet are seen as providing an added value to their readers especially when it comes to accessing news away from work places. Nevertheless, newspaper companies that provide online versions of their newspapers face several challenges in attracting more readers to stay reading news online.

This study aims to determine public’s view of the role of mass media in exposing snatch-theft crime in Kuala Lumpur. Apart from that, this study also surveys public perception of the role of mass media in helping the Malaysian police force, Polis Diraja Malaysia (PDRM), in reducing snatch-theft. A total of 390 female respondents in Kuala Lumpur were randomly chosen as a study sample. Questionnaires were given to them to obtain data for the study. Results obtained reveal that the mass media was important for women of Kuala Lumpur to obtain news on snatch-theft. Majority of them felt that news reports in the mass media were true. The respondents strongly agreed that coverage by the mass media on snatch-theft helped make them aware of the crime. In addition, they agreed that the mass media has helped PDRM in reducing the crime in Kuala Lumpur.

Pendidikan adalah bidang yang penting dalam agama Islam. Ahli Sunnah wal-Jamaah pula merupakan pendekatan sederhana dan diakui mazhab muktabar yang menjadi pegangan majoriti ummah di dunia Islam. Haji Mohd Yasin b Muhammad, seorang tokoh Ulama Melayu di negeri Johor telah dikesan mengapplikasikan pendekatan Ahli Sunnah wal-Jamaah dalam pendidikan masyarakat Islam di negeri tersebut. Penulisan ini menggunakan pendekatan sejarah dalam menjelaskan pendekatan, pemikiran dan sumbangannya dalam memperkukuhkan pendidikan agama Islam terhadap masyarakat Islam di Johor. Berdasarkan usahanya, didapati bahawa beliau telah menerapkan pendidikan dan amalan agama Islam berdasarkan mazhab ahli Sunnah wal- Jamaah dengan jelas melalui sumber kitab rujukan turath Islam muktabar dan pegangannya dalam menyebarkan ajaran Islam.

News reporting and photographs on foreign sport that has been shown in the local newspapers are extract fromthe international news agencies such as Reuters, Associated Press (AP) and Agence France-Presse (AFP)which are the primary suppliers of the overseas’ news. The research are done in order to study on the use of newsmaterials and photographs during the World Cup FIFA 2002 which was held in Korea and Japan in June2002. The research findings has shown that Utusan Malaysia (UM) and New Straits Times (NST) hasbeen using news materials and photographs from the international primary news agencies to be printed in theirnewspapers. Both newspapers have different tendency in using those news materials and photographs from thoseinternational news agencies. The differences can be seen from the usage of news materials and photographsspecifically at the front page and sport columns.

All successful organisations need to establish a good rapport with the media. Public relations practitioners must develop and enhance their relationship with the people in the media. This article explicates the specific roles and duties of public relations practitioners in developing and enhancing this liaison.

Nowadays communication technologies that support organizational communication became commonly more used than in the past, the question of how they are perceived richness between tradition and modern communication. This study aims to examine most used communication channels among seven communication channels namely: face-to-face, addressed document, mobile telephone, fixed line telephone, SMS, E-mails, and Facebook based on role understanding competency. The findings revealed that most used communication channel was e-mail followed by addressed documents, face-to-face, land line telephone, mobile telephone, SMS and Facebook. The results also showed that there is negative relationship between the role understanding competency and the level of effectiveness of communication channels.

New media plays an important role in the development of a country. This study explores public relations, social media, Islamic work ethics and new media usage trends among public relations units of ministries in Malaysia. The results of the study use content analysis method on the Ministry of Malaysia's Followers Facebook, Twitter and Instagram accounts in October 2019. The results show three Ministries with the most followers are the Ministry of Health, Ministry of Education, Ministry of Domestic Affair and Ministry of Youth and Sports.