Publication:
Reading Motivation Of Online News Among Youth In Suburban Area

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Date

2018-08

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Human Resource Management Academic Research Society

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Abstract

In studying Internet, we need to take account for differences in places. This is because the Internet affords to show different patterns in which people in different types of places access and use the Internet. Meanwhile, many current studies proved that people increasingly turn to the Internet for daily news and this trend also included youth as one of the increasing readers.Therefore, we seek to explore the gratifications gained by youth through reading online news by specifically focusing youths in suburban area. Findings through survey among 300 youths in Perak, Malaysia suggested that reading online news and youth is not a new trend anymore and all online news publishers need to reconsider some bettermentin order to produce better online news in future.

Description

International Journal of Academic Research in Business and Social Sciences, 8(8), 700–709.

Keywords

Internet,, Gratification,, Online News,, Youth,, Suburban

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