Publication:
Perceptions Among Sport Managers Toward Sport Management Programmes

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Abstract

Background: The perceptions of the local sport managers are vital, as they are the real actors in local sport management at the ground level. They are the people on the field, executing the policies into practice. As such there is a necessity for this study to inform future policy promulgation process on sport management development such as in sport human resource, sport management curriculum as well as research and development.412 sport managers were involved in this survey, and the population was drawn from the sport practitioners’ involved in the management of Malaysian sports governing bodies. Four main clusters in eighteen knowledge dimension was put in place.Objective: The purpose of the current study is to: First, to ascertain the local sport practitioners’ perceptions on the knowledge necessary to perform managerial roles. Second, to determine the interrelationship between the perceptions of sport management knowledge dimension and the requisites of the local sport industry Results:End of the study found that, the sport managers stated subjects such as Sport Administration, Sport Finance, Ethics and Governance as well as Sport Marketing as top essential subjects. Subjects such as Physiology and Coaching were considered as less important for local sport managers. Conclusion: To conclude, inorder to improve sport management academic programme, these 4 subject area should be emphasize strongly and to be evaluated concurrently in the process of preparing the sport management graduates for employment.

Description

Australian Journal of Basic and Applied Sciences, 8(13) August 2014, Pages: 589-593

Keywords

Sport Managers,, knowledge in Sport Management,, Malaysia

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