Please use this identifier to cite or link to this item:
https://oarep.usim.edu.my/jspui/handle/123456789/21277
Title: | The impact of COVID-19 to millennials' consumption behaviour and halal preference: Does religiosity matter? | Authors: | Anita Priantina Safeza Mohd Sapian |
Keywords: | Halal preference, consumer behaviour, Millennial, COVID-19 Pandemic | Issue Date: | 2022 | Publisher: | USIM Press | Source: | Anita Priantina, & Safeza Mohd Sapian. (2021). The impact of COVID-19 to millennials’ consumption behaviour and halal preference: Does religiosity matter?. The Journal of Muamalat and Islamic Finance Research, 19(2), 125-135 | Journal: | The Journal of Muamalat and Islamic Finance Research | Abstract: | COVID-19 and the threat of economic crisis may change consumption behaviour and halalpreference. Millennials in the surrounding cities of the capital in Indonesia currently contributes up to 28 percent from the total population. This study aims to analyse the influence of COVID-19 pandemic to the consumer behaviour and halal preference of the Millennials group in Jakarta, Bogor, Depok, Tangerang, and Bekasi. Theory of Planned Behaviour is modified and implemented in preparing the frameworks of the dependent-independent variables. Using partial least square method, 316 Muslim Millennial respondents from Jakarta and the surrounding cities as areas which reported first cases of COVID-19 in Indonesia. The result shows that crisis magnitude, fear of missing out, and social media have significant influence on consumer behaviour. Religiosity is, however also found to moderate the effect of crisis magnitude to consumer behaviour. On the other side,halalpreference is found to be influenced only by religiosity. |
Description: | The Journal of Muamalat and Islamic Finance Research Volume 19 No 2 Page (125-135) |
URI: | https://jmifr.usim.edu.my/index.php/jmifr/article/view/466/318 https://oarep.usim.edu.my/jspui/handle/123456789/21277 |
ISSN: | 2948-5266 | DOI: | 10.33102/jmifr.v19i2.466 |
Appears in Collections: | Journal of Muamalat and Islamic Finance Research (JMIFR) |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
The Impact of COVID-19 to Millennials' Consumption Behaviour and Halal Preference Does Religiosity Matter.pdf | 765.31 kB | Adobe PDF | View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.